--- title: Why You Should Absolutely Add Baby Apparel to Your Store (And Not Just Because It's Cute) description: Why do schools and sports teams put their logos on infant and toddler apparel? It’s not because these tiny garments will fit any of their students or athletes, let alone teachers, coaches, or parents. It’s because baby apparel is CUTE! There’s just something so appealing about seeing things in miniature. image: https://www.squadlocker.com/hubfs/baby%20smiling%20with%20decorated%20onesie.jpg --- For the best experience on our site, update your browser to [Google Chrome](https://www.google.com/chrome/). - [![SquadLocker Logo](https://www.squadlocker.com/hubfs/2018%20Marketing%20Site/sqd-logo-r1.png)](https://www.squadlocker.com) - [![Account](https://www.squadlocker.com/hubfs/2018%20Marketing%20Site/account-icon.svg) My Account Sign up or login ](https://teamlocker.squadlocker.com/#/account/login) - [Build Your Store](https://www.squadlocker.com/getstarted) - [Solutions](https://www.squadlocker.com/squad-blog/why-you-should-absolutely-add-baby-apparel-to-your-store-and-not-just-because-its-cute#) [Uniforms](https://www.squadlocker.com/uniforms/squadgear) [Schools](https://www.squadlocker.com/solutions/schools) [Sports Organizations](https://www.squadlocker.com/solutions/organizations) [Businesses](https://www.squadlocker.com/solutions/corporate) - [SquadStudio](https://squadstudio.squadlocker.com/) - [Find Your Store](https://teamlocker.squadlocker.com/#/teams/) - [Find Your Order](https://teamlocker.squadlocker.com/dashboard/find-order) - [Contact Us](https://www.squadlocker.com/contact) [> Blog](https://www.squadlocker.com/squad-blog) / Why You Should Absolutely Add Baby Apparel to Your Store (And Not Just Because It's Cute) # Why You Should Absolutely Add Baby Apparel to Your Store (And Not Just Because It's Cute) October 17, 2020 Marianne Tags: [Spirit Wear](https://www.squadlocker.com/squad-blog/topic/spirit-wear) [School Spirit](https://www.squadlocker.com/squad-blog/topic/school-spirit) Why do schools and sports teams put their logos on infant and toddler apparel? It’s not because these tiny garments will fit any of their students or athletes, let alone teachers, coaches, or parents. It’s because baby apparel is CUTE! There’s just something so appealing about seeing things in miniature. Plus, let’s be totally honest here. We want our littles to grow up from Day One knowing just which school or team to root for. **You can never start too early building your fan base**.   ## **Your Store Needs a Big Selection of Small Apparel ** As always, SquadLocker has you covered. Our crack merchandise lookouts have assembled quality, practical wearables that will become **fully adorable when custom decorated** with your unique artwork. Just [click here](https://teamlocker.squadlocker.com/) to see for yourself. Now, don’t get distracted when you go to that apparel home page. Yes, there are many categories of great spirit wear to check out, but we’re on a mission here to find the cutest outfits and accessories for the pre-school set. So click on **Infant and Toddler** and let’s have a look at what you could add to your store.   ![](https://www.squadlocker.com/hubfs/image-png-2.png)   **Whoa!** There’s still a mind-boggling assortment of options – all of them opportunities to tempt sales, broaden community awareness and show off your spirit in style. Exactly what babies and toddlers would choose for themselves, if only they had the sartorial eye and experience. - Onesies with short or long sleeves - Full-zip hoodies - Pullover hoodies - Shorts - Tees - Bibs (sorry, no adult sizes available, you’ll have to use towels for your lobster feed)   Soft, plush, toasty. All very cool. **Kid-approved** for comfort and style, **mom-approved** for easy care and easy wardrobe decisions. That’s the spirit! And colors? Of course there are lots of colors to choose from, traditional to trendy. After all, even babies want apparel that coordinates (or contrasts) handsomely with your logo.   ## **Who Buys Infant & Toddler Wear?** Your most ardent supporters! - Parents. Grandparents. Great-grandparents. Aunts, uncles, cousins . . . - Alumni. - Anyone looking for the best-ever maternity shower gift. Can’t top this gift for uniqueness and maximum cuteness quotient. - Anyone looking for a little humorous competition with a friend who attended Some Other School or, heaven forbid, who cheers for That Other Team.   Every baby and toddler has to wear something. Shouldn’t it something that shows off your brand?   [![New call-to-action](https://no-cache.hubspot.com/cta/default/231999/c890c73f-37ac-484e-8396-daae101f818d.png)](https://cta-redirect.hubspot.com/cta/redirect/231999/c890c73f-37ac-484e-8396-daae101f818d) Share this Story [Tweet](https://twitter.com/share) --- ## Subscribe to the Squad Blog Join our squad in getting weekly updates on the most helpful content for your youth teams, sports clubs, students, and more. ![SquadLocker](https://www.squadlocker.com/hubfs/Squids%202020/2020-01-30-Squid_Blog.png) ![SquadLocker](https://www.squadlocker.com/hubfs/Squids%202020/2020-01-30-Squid_Blog_mobile.png) --- ## More from the Squad Blog [![The Circuit's Official Team Store Provider of Grassroots Basketball](https://www.squadlocker.com/hubfs/circuit_press_social4%20(1).jpg) ](https://www.squadlocker.com/squad-blog/the-circuit-partnership) ## [ The Circuit's Official Team Store Provider of... ](https://www.squadlocker.com/squad-blog/the-circuit-partnership) [Read More](https://www.squadlocker.com/squad-blog/the-circuit-partnership) [![SquadLocker Supports Breast Cancer Awareness](https://www.squadlocker.com/hubfs/breast_cancer_awareness_blog_thumbnail.jpg) ](https://www.squadlocker.com/squad-blog/squadlocker-supports-breast-cancer-awareness) ## [ SquadLocker Supports Breast Cancer Awareness ](https://www.squadlocker.com/squad-blog/squadlocker-supports-breast-cancer-awareness) [Read More](https://www.squadlocker.com/squad-blog/squadlocker-supports-breast-cancer-awareness) [![Pro Basketball News: The American Basketball Association (ABA) Partners with SquadLocker on Custom Apparel](https://www.squadlocker.com/hubfs/aba_blog_thumbnail.jpg) ](https://www.squadlocker.com/squad-blog/aba-partnership) ## [ Pro Basketball News: The American Basketball... ](https://www.squadlocker.com/squad-blog/aba-partnership) [Read More](https://www.squadlocker.com/squad-blog/aba-partnership) [![Get Uniforms Done](https://www.squadlocker.com/hubfs/gud_thumbnail.jpg) ](https://www.squadlocker.com/squad-blog/get-uniforms-done) ## [ Get Uniforms Done ](https://www.squadlocker.com/squad-blog/get-uniforms-done) [Read More](https://www.squadlocker.com/squad-blog/get-uniforms-done) [See More Posts ❯](https://www.squadlocker.com/squad-blog/) --- About [About Us](https://www.squadlocker.com/about-squadlocker) [Why Choose Us?](https://www.squadlocker.com/why-choose-squadlocker) [Founder's Story](https://www.squadlocker.com/founders-story) [Meet the Squad](https://www.squadlocker.com/squad/experts) [News & Press](https://www.squadlocker.com/news-press) [Case Studies](https://www.squadlocker.com/herostory) [Squid Blog](https://www.squadlocker.com/squid-blog) [Legacy Blog](https://www.squadlocker.com/squad-blog) Partnerships [Company Partners](https://www.squadlocker.com/partners) [Collectives](https://www.squadlocker.com/hubfs/Collectives/02-08-23%20SquadLocker%20x%20Collectives%20Linked%20-%20Contact%20Us.pdf) Sales & Decoration [Promotions & Clearance](https://www.squadlocker.com/promotions) [Fundraising](https://www.squadlocker.com/fundraising) [Artwork & Decorations](https://www.squadlocker.com/artwork-decoration) [Uniforms](https://www.squadlocker.com/uniforms/squadgear) [Learning Center](https://www.squadlocker.com/learning-center) [Services](https://www.squadlocker.com/services) [Gift Cards](https://teamlocker.squadlocker.com/#/gift-card) For the Customer [Customer Bill of Rights](https://www.squadlocker.com/bill-of-rights) [Payment Options](https://www.squadlocker.com/payment-options) Get In Touch [Contact Us](https://www.squadlocker.com/contact) [FAQs](https://www.squadlocker.com/hubfs/Partner%20Media%20Center%20v2/Value%20Props%20-%20FAQ%20%20-%20New%20Store%20-%20Uniforms/Copy%20of%20FAQs.pdf) [Careers](https://www.squadlocker.com/squadlocker-careers) [![](https://www.squadlocker.com/hubfs/ASA/fb@3x.png)](https://www.facebook.com/SquadLocker-185431758225553/) [![](https://www.squadlocker.com/hubfs/ASA/insta@3x.png)](https://www.instagram.com/squadlocker/) [![](https://www.squadlocker.com/hubfs/ASA/twitter@3x.png)](https://twitter.com/squadlocker) [![](https://www.squadlocker.com/hubfs/ASA/in@3x.png)](https://www.linkedin.com/company/squadlocker) Policies [Return Policy](https://www.squadlocker.com/return-policy) [Privacy Policy](https://www.squadlocker.com/privacy-policy) [SquadGear Policy](https://www.squadlocker.com/hubfs/SquadGear/SquadGear%20PDFs/SquadGear%20Just%20Disclaimer.pdf) [Terms of Service](https://www.squadlocker.com/terms-of-service) [Accessibility](https://www.squadlocker.com/accessibility) [Fair Labor Practices](https://www.squadlocker.com/fair-labor) [Do Not Sell My Information](https://www.squadlocker.com/donotsellmyinfo) [![SquadLocker, Inc. 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