Powerful online tools to outfit your coaches, athletes, and fans

A Simplified Apparel Solution For Your League

Reliable Service & Fast Turnaround

Your dedicated Account Executive will customize an apparel solution for your unique league.

Orders ship in as fast as 3 days directly to your athletes. We'll even send email reminders to your roster so everyone shows up to the first practice with gear in hand.

See how West Side Youth Basketball and Cheer was able to outfit athletes and coaches in just 5 days.

Minimize Effort, Maximize Returns

Your Account Executive will strategize with you on what fits in your budget, which brands are important to your league, and how to maximize fundraising dollars for your apparel solution.

We'll handle the setup and also provide you with self-service tools to make updates on the fly from the comfort of your office or on the sidelines.

Maintain Brand Consistency & Collaborate

Take back control of your league's brand without losing what makes each team unique. Approve logos and colors to ensure brand consistency across all teams. You can even invite coaches and captains to collaborate during the setup process to select merchandise each team is proud to wear.

Gain Insights with Interactive Admin Dashboard

See how many fundraising dollars have been raised, which items are most popular, and who's buying what. Mandatory player pack required for the first practice? Keep an eye on what's been purchased so your players show up wearing their required gear.

More free time to empower your organization and do what you love

Wanna try it out? Explore our Store Builder to view products, create a store and more!

Build Your Store

How it works

A Customized E-Commerce Experience

Let parents, players, and fans shop from online stores for all their custom uniform, team gear, and spirit-wear needs.

Organize multiple team stores under one dedicated URL so your community can shop from any store, any time.

Connect your apparel solution directly to your website, team page, or athletic department site. Stores are always open so your community can shop year-round.

Trusted by Organizations Nationwide

Carmel Community Girls Softball League
Carmel Valley, California
LA Lions Hockey
Lakewood, California
Shine Basketball Academy
Boulder, Colorado
Bennington High School
Bennington, Nebraska
G-Force Volleyball Club
Keller Gifted Center of Chicago
Chicago, Illinois
North Columbus Sports
Northwest Columbus, Columbus, Ohio
HTC Field Hockey Club
Hartford, Connecticut
DeMatha High School
Hyattsville, Maryland
Dulles High School Athletics
Sugar Land, Texas

Join the hundreds of organizations
across the country that trust SquadLocker
Build Your Store

Popular Features & Benefits

No Contracts, Ever

Our service is free to use and we’ll never surprise you with hidden fees.

No Minimum Orders

We decorate and ship each order individually so you're not stuck buying more than you need or have excess inventory.

Shop Year Round

Stores never close so you can shop and fundraise 24/7 - 365 days a year.

Quick Turnaround

Enjoy fast fulfillment of apparel and accessories, shipped directly to your door.

No-Hassle Returns

Items in our MVP program qualify for no-hassle returns and ship faster.

Free Logo Design

Have a talented graphic artist clean up your logo or create a brand new one from scratch.